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Amika will partner with Bloomingdales on Fashion’s Night Out to create an exclusive amika: styling station. Receive complimentary hair-makeovers and have the opportunity to document your transformations with before and after photos or videos that can be uploaded instantly to facebook and twitter.
DATE: September 8th
TIME: 6:00pm to 11:00pm
WHERE: Bloomingdales Soho (NY, NY)
WHAT: Amika: Styling Station
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WHO: Dior Beauty
WHAT: Enjoy complimentary makeovers by Dior Celebrity Makeup Artist Ricky Wilson (www.rickywilsonbeauty.com), as DJ Alexandra Richards spins music at the 57th Street boutique and DJ Harley Viera-Newton sports the new Velvet Eyes eyeliner patches out on the town. These couture-inspired, reusable eyeliner patches will be sold exclusively for Fashion's Night Out at the Velvet Eyes artistry station in the boutique. Dior Makeup artists will be on hand to help clients try on the four different styles of liners. (Please see attached release.)
WHERE: Dior, 19 East 57th Street (between 5th Avenue and Madison Avenue), New York, NY 10022.
WHEN: Thursday, September 8, 2011 from 6:00pm-10:00pm
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Fashion’s Night Out, Vogue’s third annual shopping extravaganza, will take place on September 8th and this year, Lancôme is offering triple the beauty-loving fun at three iconic New York City retailers: Sephora Times Square, Macy’s Herald Square and Saks Fifth Avenue.
· Lancôme video makeup artist Michelle Phan will be meeting and greeting fans at Sephora Times Square (1500 Broadway between 43rd & 44th Streets) from 7-9 p.m. to a backdrop of her new Hypnôse Doll Lashes video. Sephora makeup artists will also be on hand offering lash transformations using Hypnôse Doll Lashes, Lancôme’s latest mascara innovation, and new Color Design 5 Pan Palettes.
· Lancôme spokesmodels Arlenis Sosa and Elettra Wiedemann—two of the dolls of the Hypnôse Doll Lashes campaign—will be overseeing “doll lash” makeovers from 6–8 p.m. Arlenis will be directing at Macy’s, while Elettra will be doing the honors at Saks. All looks will be at the hands of the stores’ talented makeup artists.
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