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Friday, February 8, 2013

New York Fashion Week is caught by "SURPRISE" with Heidi Klum & Project Runway

 Hello Gorgeous! New York Fashion Week is in full swing and there is so much to see! I like a lot of the looks except the big boxy fur mittens. Just not Arizona appropriate? I love Coty fragrances and I know this new scent will not disappoint!

The Heidi Klum Surprise by Coty fragrances notes are:
main accords
balmy
floral
citrus
woody
           rose

So far so good this sounds like a scent I am going to lvoe!

Here's a bit from the press release about Heidi Klum, Surprise, Project Runway and NYFW!
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DESIGNERS WERE IN FOR A “SURPRISE” ON TONIGHT’S PROJECT RUNWAY
 

February 8, 2013 – What is more exciting than unraveling the unknown?  Heidi Klum brought you a surprise that is worth waiting for.  On last night’s episode of Project Runway, Klum brought her new fragrance “Surprise” alive through the Project Runway designers. 
 
In the February 7th episode of Project Runway Season 11, Klum tasked the designers to use her new fragrance, Surprise, as the muse for this week’s looks.  The essence of the fragrance, its packaging and color scheme inspired designers to emulate Heidi’s fragrance in fabric, with each team creating six looks for her.  Two winning looks were chosen, one which Klum will sport for her advertising campaign and the other that she’ll donn for a launch event.
 
“I love my new fragrance, Surprise and I was so excited to share it with the designers for my Project Runway challenge this season.” says Klum. “Fragrance is an extension of a woman’s style, so this was the perfect collaboration for the show.  Surprise is really feminine and sexy, but with a little edge so I was excited to see what all of the designers would come up with.  I love the winning looks that we chose and I can’t wait for everyone to see the amazing ad campaign.”
 
“The Heidi and Project Runway collaboration exemplify what we have done with the fragrance; we’ve created a new standard of refinement for ladies who want to let their inner style inspire others” says Steve Mormoris, Senior Vice President of Marketing at Coty Beauty .
 
Retailing from $17- $35, Surprise captures Heidi’s fearless spirit, sophisticated glamour and vivacious send of fun.   This sexy, floral fragrance comes to life in a symphony of enamoring scents composed of mandarin and pink pepper extracts, rose and magnolia, as well as benzoin and milk of sandalwood.   Surprise is now offered at perfumery chains, department stores and drug stores in the USA, Canada, Australia, Germany and Eastern Europe.
 
About Coty Inc.
Coty was created in Paris in 1904 by François Coty who is credited with founding the modern fragrance industry. Today, Coty Inc. is a recognized leader in global beauty with annual net sales of nearly $4 billion. Driven by an entrepreneurial spirit, passion, innovation and creativity, Coty Inc. has developed an unrivaled portfolio of notable brands and delivers its innovative products to consumers in 90 markets worldwide.  A division of Coty Inc. the Coty Beauty brand portfolio is more widely distributed and includes adidas, ASTOR, BeyoncĂ© Knowles, Celine Dion, Chupa Chups, David and Victoria Beckham, GUESS?, Halle Berry, Kate Moss, Lady Gaga, Miss Sporty, Nautica, New York Color, OPI, Sally Hansen, Tim McGraw, and Tonino Lamborghini.

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